Global trade runs on adaptation.
When tariffs shift overnight, when customs rules in a key market change mid-quarter, or when a shipper’s supply mix moves from China to Colombia, someone has to make sure goods still flow. That person is usually your trade compliance lead.
Trade compliance today isn’t a back-office function. It’s a strategic lever for cost control, risk mitigation, and customer delivery performance. And your compliance lead and their teams are under more pressure than ever.
Global trade compliance is evolving fast, and the demands on professionals in the space are growing even faster. What follows is a practical look at what today’s compliance leaders are up against—and what they actually need from their systems, teams, and partners to keep goods moving and risks contained.

Compliance = Operations
If you’re managing cross-border trade, you’re not just filing forms. You’re tracking regulatory shifts across dozens of markets, orchestrating documentation, coordinating suppliers, responding to audits, and ensuring duties and taxes are correct every time.
Audrey Ross, Import and Export Compliance Manager at Orchard Custom Beauty, put it plainly on the Supply Chain Connections podcast: even a single country’s policy change can hijack your day.
“It becomes three hours of your day just coping with a country deciding to change its customs rules.”
That’s on top of the daily work of moving goods through dozens of countries. The job is wide and getting wider.
Tariffs Don’t Announce Themselves at 9am
Trade compliance isn’t a 9-to-5 role anymore, because trade policy doesn’t follow a schedule.
Governments don’t coordinate their tariff updates to your team’s weekly check-in. Many come out over weekends or after hours, leaving compliance teams scrambling on Monday morning.
You need systems that support the real rhythm of global trade. That means:
- Real-time alerting and monitoring for regulatory changes
- Automated updates to shared documentation, tariffs, and classifications
- Integration across platforms, so no one’s waiting for a spreadsheet to get emailed
When pricing shifts overnight, compliance is the first to respond and the first to get blamed if it's wrong. Your tools shouldn’t slow that process down.
A Good Freight Forwarder Isn’t Just a Vendor
In uncertain trade environments, your freight forwarders and customs brokers are extensions of your team. But that only works if the relationship is built before the crisis hits.
Leaders like Audrey look for partners who:
- Provide proactive regulatory updates
- Offer real analysis—not just links to news articles
- Are transparent about limitations and trade-offs
She also keeps a shortlist of backup providers ready, but avoids reactive switching unless necessary. Why? Because she’s already done the work of vetting for fit, not just price. A provider that integrates cleanly with internal systems, understands your product mix, and communicates clearly is more valuable than a cheap rate you can’t track.
Hire for Curiosity, Not Just Credentials
Here’s the hiring challenge in compliance: you need someone who can spot a 2kg discrepancy on an IMO form, but you also need someone who can explain that form to a colleague in marketing. You need a person who’s equally comfortable in the weeds and in cross-functional meetings.
Audrey’s advice? Hire people who are interested in learning, not just those with logistics experience.
“You can't expect someone to come in knowing all of it,” she said. “But if they’re willing to raise their hand and ask when they don't, that’s gold.”
The people who thrive in trade compliance aren’t just detail-oriented. They’re resilient, collaborative, and relentlessly curious.
Jargon is the Enemy of Agility
FOB means something different in every country. So does “bill of lading.” In global trade, even simple terms don’t translate consistently across teams, modes, or geographies.
That’s a problem for training. It’s a problem for cross-functional collaboration. And it’s a problem for tech, because no ERP or TMS knows every acronym your suppliers might invent.
This is where integration becomes more than a buzzword. You need connected systems that reduce ambiguity across your supply chain. That looks like:
- Translating between data models automatically
- Catching mismatches between documents early
- Making sure that what the factory sees is what the broker files
At Chain.io, we design integrations to make this friction disappear—so your team can focus on judgment, not decoding acronyms.
AI in Compliance? Proceed with Caution and Curiosity
Yes, trade compliance pros are using AI tools to accelerate research and reduce manual work. But there’s a healthy skepticism baked in, especially around:
- Data privacy: Uploading sensitive cost sheets or customer-level data into public tools is a non-starter.
- Accuracy and auditability: If a platform can’t show its sources or rationale, it’s not useful in a regulated environment.
- Team trust: Tools must augment, not replace, the deep expertise your people bring to the table.
The compliance mindset is built around precision. AI can help, especially when it comes to summarizing long regulatory texts or suggesting HS codes, but only if it’s deployed in a controlled, transparent way.
Companies are already exploring private AI environments, where licensed tools can work safely with internal data.
Compliance is Strategic
Having more tools, processes, or documentation doesn’t make a shipper or logistics provider great. What makes you world-class is how effectively you apply what you have: how well you align teams, automate where it matters, act on data, and respond to change.
The best companies:
- Build lasting partnerships with informed, agile providers
- Integrate their systems to reduce manual handling and delays
- Hire for adaptability and train for technical skills
- Embrace tools that make their experts faster and more informed
Chain.io helps you make that possible. Our integration platform connects ERPs, TMSs, freight forwarders, and customs brokers so your compliance team can work with real-time data, not outdated spreadsheets.
Global trade is only getting more complex. But with the right systems and the right mindset, you don’t have to slow down.
For a real-world perspective on how trade professionals are thinking about these challenges—and a look at how Chain.io helps teams tackle them at scale—start here:
Listen to Audrey's EpisodeExplore the Chain.io Platform